Who is Jubilee?

Why would families from all across the United States, England, and indeed the world leave jobs,families, homes, and friends to come to an unknown city in the Bible Belt that already has a church on every corner and try to start something new?

Why would they then choose to start a consignment store with very little money, no experience, and a business plan that was barely a plan at all?

Why would they give up their time, money, and talents to create a refuge for the homeless population in an area already full of shelters, job centers, food pantries, and clothing closets?

Why indeed. Who is Jubilee Church?